So you think Facebook is the biggest social media network with the largest number of active users? Wait until you learn that YouTube has an even bigger network with over 3 billion active users generating at least 3 billion views a day and putting up 72 hours of footage every minute. With YouTube, the sky is pretty much the limit and regardless of your budget, you can reach the right people with short or long ads (you get to choose!) that get your brand name on people’s minds.

Make sure that the video you use tells a story about your brand. Then, you can decide whether you want the video played before a YouTube video starts, when someone searches up a video on YouTube, or just have it as a bumper for smartphone users. You can even gain real-time insight about video engagement to monitor how effective your video ads are!